DartCounter steps up with a new look built for throwers

3 dec 2025

After eleven years of keeping score for players around the world, DartCounter is rolling out a new look: one that keeps its roots in the game but feels sharper, steadier, and ready for what’s next.
The rebrand brings a cleaner design, a clearer voice, and one clear message: Track Every Throw, Remember Every Game.

Why now?

DartCounter’s been growing fast. With millions of throws counted every day, it’s become the darts mate players everywhere rely on.
Now felt like the right moment for a refresh. One that fits where the community is today and where it’s headed next. The game evolves, and so do we.

Built on darts tradition

The new identity keeps one foot on the oche and one in the future. Green leads the way. The colour of calm, focus, and every board we’ve aimed at. Think old pub walls and steady hands.
Paired with DartCounter’s signature orange, it adds warmth and bold contrast. Together, they bring clarity and focus to every screen.

A voice that sounds like your mate

Alongside the visual comes a refined tone of voice. It’s how throwers talk: direct, human, and grounded in love for the game.
Every message, from match results to app updates, speaks with that same clarity. No tech talk, no fluff, just darts.

‘’We’ve grown faster than we ever imagined. This rebrand brings us closer to the people and the game we love. It’s built for every darts player and marks the start of a new chapter where we’ll keep raising the game, together.’’

- Yorick Knol, CEO of DartCounter.

Shape with steady hands

The new identity was crafted in collaboration with agency Momkai. Together, we built a platform that balances focus with character. The result? A brand that feels right at home across the app, the site, and every match.

Always ready, always game

The rebrand marks a new chapter, but the goal stays the same: make darts easy, fun and practical. Update the app, have a throw, and tell us what you think.

About DartCounter

DartCounter is your darts mate in your pocket.Track Every Throw. Remember Every Game. Play in person or online with mates across the world. Join the world’s leading darts community and keep play simple.Always ready. Always Game.